Full-time · Remote

Senior Content Strategist, GTM

This is a high-impact leadership role for a seasoned storyteller who can navigate the complexities of the AI market. It combines the creative freedom of an editorial lead with the data-driven focus of a GTM strategist. The role is particularly compelling due to Rasa's position in the booming conversational AI sector and its robust remote-first benefits package.

R
Hiring company

Rasa

San Francisco, California, United States · Posted 14 April 2026

The role

Overview

This is a high-impact leadership role for a seasoned storyteller who can navigate the complexities of the AI market. It combines the creative freedom of an editorial lead with the data-driven focus of a GTM strategist. The role is particularly compelling due to Rasa's position in the booming conversational AI sector and its robust remote-first benefits package.

The hiring side

About Rasa

Rasa is a mid-sized employer working in artificial intelligence / software, based in San Francisco, California, United States.

Industry

Artificial Intelligence / Software

Size

Medium

Location

San Francisco, California, United States

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What they need

Requirements & Skills

Key Responsibilities

  • Develop and execute a global content strategy that aligns with GTM objectives
  • Produce high-quality written content that establishes market authority
  • Collaborate with sales teams to create assets that accelerate the deal cycle
  • Translate technical AI features into compelling business value propositions
  • Lead cross-functional initiatives to ensure brand consistency across all channels

Essential

  • Over 10 years of professional experience in editorial, communications, or content strategy
  • Proven track record within the technology sector
  • Exceptional narrative-building skills and writing precision
  • Ability to balance high-level strategic planning with tactical execution
  • Experience partnering with sales and commercial departments to drive revenue
  • Strong cross-functional leadership and team mobilization skills

Preferred

  • Direct experience marketing AI-based products or sophisticated software solutions
  • Experience in a high-growth startup environment
  • Familiarity with conversational AI or machine learning concepts

Key Skills

Strategic Content PlanningCopywriting and EditingSales EnablementGo-To-Market (GTM) StrategyCross-functional CollaborationLead Generation StrategyBrand Storytelling

Networking

People to Know

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Perks

Benefits & perks

  • Flexible working hours
  • Dedicated budget for remote office setup
  • Professional development stipend
  • Paid education days for continuous learning
  • Unlimited Paid Time Off (PTO)
  • Paid sick leave
  • Paid public holidays
  • Company-provided Macbook and tech package
  • Regular virtual team-building events
  • Annual in-person company offsite
  • Comprehensive health benefits
  • 401(k) with company match up to 4%
  • Equity and stock options

Next step

Apply now

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