Content Marketing Manager
This is a pivotal role for a strategic storyteller who thrives on translating complex technical concepts into compelling narratives. LaunchDarkly is a category-defining company, and this position offers the rare chance to build a content engine from the ground up for a highly sophisticated audience. It is an ideal blend of creative freedom and data-driven strategy.
LaunchDarkly
Oakland, California, United States · Posted 29 April 2026
The role
Overview
The hiring side
About LaunchDarkly
LaunchDarkly is a large employer working in software development / saas, based in Oakland, California, United States.
Software Development / SaaS
Large
Oakland, California, United States
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Research LaunchDarklyWhat they need
Requirements & Skills
Key Responsibilities
- Develop and execute a comprehensive content calendar aligned with business goals
- Produce a variety of assets including blog posts, whitepapers, case studies, and web copy
- Optimize content for search engines and user engagement metrics
- Collaborate with product and sales teams to ensure content supports the full sales cycle
- Analyze content performance and iterate based on actionable insights
Essential
- Proven experience in content strategy and execution within a B2B or SaaS environment
- Ability to create high-impact content tailored for technical audiences and developers
- Experience managing the full content lifecycle from ideation to optimization
- Strong understanding of the buyer journey and how to map content to specific stages
Preferred
- Experience in the DevOps or software development tooling industry
- Familiarity with feature management or CI/CD concepts
- Background in data-driven content performance analysis
Key Skills
Networking
People to Know
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Perks
Benefits & perks
- Remote work flexibility
- Professional development opportunities
- Collaborative and innovative company culture
- Opportunity to work with a market-leading product
- Comprehensive health and wellness packages
Next step
Apply now
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