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Full-time · Unknown

Vice President, Social Strategy

This is a high-impact leadership role for a strategist who lives at the intersection of data and culture, tasked with steering the social presence of global brands. It demands a rare blend of analytical rigor and creative intuition to turn social trends into business-driving results. You will be the agency's resident expert on digital truths, ensuring that every campaign is both culturally relevant and strategically sound.

Edelman · New York, New York, United States · Posted 21 April 2026

The role

Overview

This is a high-impact leadership role for a strategist who lives at the intersection of data and culture, tasked with steering the social presence of global brands. It demands a rare blend of analytical rigor and creative intuition to turn social trends into business-driving results. You will be the agency's resident expert on digital truths, ensuring that every campaign is both culturally relevant and strategically sound.

What they need

Requirements & Skills

Key Responsibilities

  • Synthesize social and conversational data into sophisticated strategic recommendations
  • Monitor and interpret audience behaviors and emerging platform trends
  • Advise clients on calculated risks to achieve industry-leading digital 'firsts'
  • Lead the creation of insight-driven, actionable creative briefs
  • Collaborate with cross-functional teams to implement long-term digital marketing roadmaps

Essential

  • Minimum of 8 years of professional experience in social media or digital advertising strategy
  • Proven track record as a core strategist rather than a content producer or community manager
  • Demonstrated ability to lead primary and secondary research initiatives
  • Experience designing and facilitating stakeholder workshops and insight immersions
  • Ability to develop and present high-level strategy to senior stakeholders
  • Bachelor’s degree in Marketing, Communications, or a related field (or equivalent professional experience)

Preferred

  • Extensive experience within a digital, social, or integrated marketing agency environment
  • History of delivering successful social campaigns for major global consumer brands
  • Deep expertise in social channel best practices and platform-specific nuances
  • Strong network or knowledge of the influencer and tastemaker landscape
  • Exceptional written communication and public speaking skills

Key Skills

Market Intelligence AnalysisConsumer Insight MiningStrategic BriefingCultural Trend ForecastingDigital Research MethodologiesCross-functional Team LeadershipStakeholder ManagementStrategic PlanningPresentation Design

Networking

People to Know

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Perks

Benefits & perks

  • Inclusive and equitable workplace culture
  • Commitment to professional growth and belonging
  • Opportunity to work with world-class, global clients
  • Collaborative and inspiring work environment
  • Focus on trust and mutual respect

Next step

Apply now

Found via pac.org

Vice President, Social Strategy at Edelman - New York, New York, United States | Career Steer