Full-time · Hybrid

Product Marketing Manager

This is a high-impact role at the intersection of Fintech and AI, focusing on the execution of GTM strategies for a leader in alternative investment data. The position is unique for its 'AI-first' requirement, seeking a candidate who uses technology to accelerate marketing output. It offers a blend of creative storytelling and technical platform management.

CI
Hiring company

Canoe Intelligence

New York City, New York, United States · Posted 20 April 2026

The role

Overview

This is a high-impact role at the intersection of Fintech and AI, focusing on the execution of GTM strategies for a leader in alternative investment data. The position is unique for its 'AI-first' requirement, seeking a candidate who uses technology to accelerate marketing output. It offers a blend of creative storytelling and technical platform management.

The hiring side

About Canoe Intelligence

Canoe Intelligence is a mid-sized employer working in financial technology / wealthtech, based in New York City, New York, United States.

Industry

Financial Technology / WealthTech

Size

Medium

Location

New York City, New York, United States

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What they need

Requirements & Skills

Key Responsibilities

  • Develop and execute comprehensive communication plans for new product launches and feature enhancements
  • Design and manage in-app user experiences, including walkthroughs and surveys via Pendo
  • Create and distribute high-quality sales enablement materials like battlecards and brochures
  • Build interactive product demos to showcase platform value to prospects
  • Ensure brand alignment and professional standards across all client-facing touchpoints

Essential

  • Proven experience in product marketing within a B2B or Fintech environment
  • Demonstrated ability to lead go-to-market (GTM) execution and communication plans
  • Experience managing in-app engagement tools and interactive demo platforms
  • Proficiency in maintaining sales enablement libraries and collateral
  • Strong capability in managing client-facing documentation and product updates
  • Ability to collaborate effectively across Product, Sales, and Client Success teams

Preferred

  • Experience specifically within the alternative investment or wealth management technology sector
  • Advanced proficiency with Pendo for user walkthroughs and NPS tracking
  • Experience creating interactive product experiences using Walnut
  • Familiarity with HighSpot, Salesforce, and HubSpot ecosystems

Key Skills

AI-first workflow optimizationStrategic product positioningContent creation and copywritingProject managementSales enablementData-driven decision makingMarket research and competitive analysis

Networking

People to Know

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Perks

Benefits & perks

  • Competitive base salary
  • Performance-based bonus structure
  • Hybrid work flexibility
  • Opportunity to work with cutting-edge AI marketing tools
  • Collaborative and high-growth team environment

Next step

Apply now

Found via careers.canoeintelligence.com

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