Director of Growth Marketing
This is a high-impact leadership role for a data-driven marketer who wants to own the growth engine of a family-focused SaaS platform. It combines high-level strategic planning with hands-on execution, offering the chance to build defensible attribution models and scale meaningful products. The role is particularly compelling due to its generous family-first benefits and the opportunity to influence a growing portfolio of productivity apps.
In Tandem
Minneapolis, Minnesota, United Kingdom · Posted 27 April 2026
The role
Overview
The hiring side
About In Tandem
In Tandem is a mid-sized employer working in consumer software / family tech, based in Minneapolis, Minnesota, United Kingdom.
Consumer Software / Family Tech
Medium
Minneapolis, Minnesota, United Kingdom
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Research In TandemWhat they need
Requirements & Skills
Key Responsibilities
- Own the end-to-end paid media strategy, including buying, bidding, and optimization across all channels
- Develop and validate measurement frameworks to track the customer journey from discovery to subscription
- Manage key growth metrics including new user acquisition, CAC, and LTV ratios
- Build the technical infrastructure for attribution, forecasting, and cross-channel experimentation
- Translate performance data into actionable insights to drive incremental growth
- Collaborate with creative teams to align brand messaging with performance goals
Essential
- Minimum of 7 years in performance marketing or growth-focused roles
- Proven track record of driving growth within subscription-based business models
- Extensive experience in the mobile application ecosystem
- Hands-on expertise with consumer-centric advertising platforms
- Demonstrated ability to build and evolve performance measurement frameworks
- Experience collaborating with Business Intelligence and Data teams
Preferred
- Experience managing team design and organizational strategy
- Background in family-tech or productivity SaaS sectors
- Advanced proficiency in translating complex datasets into executive-level strategy
Key Skills
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People to Know
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Perks
Benefits & perks
- 100% employer-paid medical premiums for employees
- 99% medical premium coverage for all family members
- 401k plan with up to 4% matching and immediate vesting
- Comprehensive paid leave for all new parents
- Annual Learning & Development stipend
- 11 Paid Holidays plus a 3-day Winter Break
- 15-20 days of Personal Time Off based on tenure
- 1 day of Volunteer Time Off
- 1 Floating Holiday
Next step
Apply now
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