Full-time · Remote

Senior Copywriter & Content Lead

This is a pivotal leadership role for a senior creative who wants to own the entire content strategy for a high-growth tech product. You will be responsible for transforming a paid-acquisition-heavy model into an organic powerhouse through high-quality storytelling and SEO. It is a perfect fit for someone who balances creative flair with a rigorous, data-driven approach to growth.

RL
Hiring company

Ruby Labs

London, England, United Kingdom · Posted 21 April 2026

The role

Overview

This is a pivotal leadership role for a senior creative who wants to own the entire content strategy for a high-growth tech product. You will be responsible for transforming a paid-acquisition-heavy model into an organic powerhouse through high-quality storytelling and SEO. It is a perfect fit for someone who balances creative flair with a rigorous, data-driven approach to growth.

The hiring side

About Ruby Labs

Ruby Labs is a small business working in technology / consumer products, based in London, England, United Kingdom.

Industry

Technology / Consumer Products

Size

Small

Location

London, England, United Kingdom

Go deeper

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What they need

Requirements & Skills

Key Responsibilities

  • Architecting and launching the company blog as a primary organic growth engine
  • Developing long-form SEO content to educate users and build brand authority
  • Creating narratives designed to improve user retention and combat churn
  • Collaborating on global messaging localization for UK, EU, and US audiences
  • Providing strategic copy support for UX, lifecycle emails, and marketing ads

Essential

  • Ability to work autonomously in a fast-paced, 20+ person agile startup environment
  • Proven track record of writing authoritative yet accessible copy for complex technical topics
  • Deep understanding of SEO principles and organic acquisition strategies
  • Experience in strategic brand building to reduce subscriber churn
  • Ability to work within ± 4 hours of the CET time zone
  • Performance-driven mindset aligned with OKR frameworks

Preferred

  • Experience with OSINT (Open Source Intelligence) or data-related consumer products
  • Background in managing content for international markets including the EU and US
  • Experience collaborating directly with Product Managers on UX/UI copy

Key Skills

Long-form content creationSEO optimizationStrategic storytellingUX/UI copywritingLifecycle email marketingAd creative developmentGlobal localization strategyData-driven performance tracking

Networking

People to Know

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Perks

Benefits & perks

  • 100% Remote work environment
  • Flexible working hours
  • High talent density and collaborative culture
  • Opportunity to work across diverse industries (Health, Education, Entertainment)
  • Global impact on international product markets

Next step

Apply now

Found via euremotejobs.com

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