Full-time · Remote

VP of Marketing

This is a pivotal leadership role for a seasoned marketer to redefine the go-to-market strategy for the world's leading user research platform. You will have the autonomy to build a modern marketing engine that leverages AI and deep user insights to drive enterprise-level growth. It is a rare chance to join a well-funded Series B company that has already achieved product-market fit and is ready to dominate its category.

M
Hiring company

Maze

London, England, United Kingdom · Posted 29 April 2026

The role

Overview

This is a pivotal leadership role for a seasoned marketer to redefine the go-to-market strategy for the world's leading user research platform. You will have the autonomy to build a modern marketing engine that leverages AI and deep user insights to drive enterprise-level growth. It is a rare chance to join a well-funded Series B company that has already achieved product-market fit and is ready to dominate its category.

The hiring side

About Maze

Maze is a mid-sized employer working in b2b saas / design tools, based in London, England, United Kingdom.

Industry

B2B SaaS / Design Tools

Size

Medium

Location

London, England, United Kingdom

Go deeper

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What they need

Requirements & Skills

Key Responsibilities

  • Architect and execute a unified go-to-market strategy across all channels
  • Develop and refine product positioning for new AI-driven capabilities
  • Build and optimize demand generation systems that align with sales motions
  • Shape the global brand identity to reflect the platform's evolution
  • Lead, mentor, and expand a high-performing, remote marketing team

Essential

  • Proven experience scaling a marketing function within a high-growth SaaS environment
  • Ability to work within the United Kingdom, Portugal, or the US East Coast
  • Experience managing end-to-end marketing including brand, demand gen, and product marketing
  • Demonstrated ability to move fluidly between high-level strategy and tactical execution
  • Experience positioning AI-powered products or complex technical platforms

Preferred

  • Previous experience in a Series B or later stage startup
  • Background in the design tools or user research industry
  • Experience leading remote-first, global marketing teams

Key Skills

Strategic Brand PositioningDemand Generation SystemsProduct Marketing StrategyCross-functional LeadershipGrowth Strategy DevelopmentMessaging and CopywritingData-Driven Decision MakingTeam Mentorship and Scaling

Networking

People to Know

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Perks

Benefits & perks

  • Remote-first work environment
  • Opportunity to lead a category-defining product
  • Collaborative and value-driven company culture
  • High-impact role on the senior leadership team
  • Backing from top-tier investors (Felicis, Emergence, Amplify)

Next step

Apply now

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