Full-time · On-site
Marketing Manager
This is a pivotal leadership role for a marketing professional ready to own the end-to-end strategy for a major industrial manufacturer. The position stands out for its blend of traditional trade show management and cutting-edge digital eCommerce optimization. It is a perfect fit for someone who enjoys the technical side of marketing operations as much as the creative side of brand storytelling.
Green Mountain Lion Corporation · Burlington, Vermont, United States · Posted 20 April 2026
The role
Overview
This is a pivotal leadership role for a marketing professional ready to own the end-to-end strategy for a major industrial manufacturer. The position stands out for its blend of traditional trade show management and cutting-edge digital eCommerce optimization. It is a perfect fit for someone who enjoys the technical side of marketing operations as much as the creative side of brand storytelling.
What they need
Requirements & Skills
Key Responsibilities
- Develop and execute comprehensive marketing programs for brand visibility and retention
- Align marketing activities with commercial and sales objectives
- Oversee digital merchandising and content accuracy for online sales channels
- Design and implement email marketing workflows and personalization strategies
- Manage all aspects of industry events and trade show participation
- Create reporting tools to provide visibility into channel performance and ROI
Essential
- Minimum of 6 years of progressive marketing experience
- Proven track record of managing multi-channel campaigns
- Experience coordinating complex initiatives across various internal teams
- Proficiency in enterprise marketing automation tools
- Hands-on experience with eCommerce platforms
- Ability to translate data and analytics into actionable campaign improvements
- Strong project management skills with the ability to handle multiple timelines
- Experience with CRM and ERP-connected marketing environments
Preferred
- Industry experience in heavy equipment or industrial manufacturing
- Background in aftermarket parts or related industrial markets
- Advanced knowledge of customer journey mapping
Key Skills
Digital MerchandisingEmail Marketing StrategyTrade Show ManagementDemand GenerationData AnalysisStakeholder ManagementContent StrategyMarketing Operations
Networking
People to Know
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Perks
Benefits & perks
- Opportunity to lead high-impact brand strategy
- Collaborative cross-functional work environment
- Professional growth in a respected industrial firm
- Direct access to leadership and commercial strategy
Next step
Apply now
Found via greenmountainlioncorp.com